muggergolden.
Practical tools and facilitated sessions for shared progress.
THE IDENTITY / ROOTED IN UBUNTU
One identity. A shared purpose.
muggergolden develops practical tools and facilitated sessions for shared progress. Relay is our product for interactive learning. Ubuntu is our starting point.
THE OPEN CENTRE
Receive.
Create.
Give onward.
The connected lines represent contributions forming something together. The open centre and doorway leave room for what another person brings. A contemporary muggergolden composition, not a traditional Rwandan symbol.
The compact mark carries the existing idea clearly onto small screens.
BRAND / PRODUCT / COURSE
A recognisable family.
muggergolden is the parent brand. Relay is the learning product. One Guest, One Team is the first course. Every new course belongs to the same recognisable family.
Relay
Interactive learning. First course: One Guest, One Team.
THE COLOURS
Blue. Milk. Navy. Gold.
Blue / #143B88Milk / #F7F4EDNavy / #102952Gold / #D5AA72
Blue leads, milk creates space, navy supports dark surfaces. Gold is an accent. Small text stays high contrast.
CURRENT ASSETS
Take the identity with you.
Preserve proportions and colours. Wordmarks use outlined lettering and do not require an installed font.
